About us

Marketing and Communications agency in the Benelux

Target Travel Marketing is a full-service destination marketing and public relations company with headquarters based in the Netherlands. With over 30 years of experience in the Belgian, Dutch and Luxembourg markets, Managing Director Arjan Helle and his team of multi-lingual market experts would be pleased to assist you in the creation and/or implementation of sales, marketing and public relations efforts directed to this vital overseas market. Target Travel Marketing represents several accounts in the Benelux and is experienced in organizing the USA Pavilion at Vakantiebeurs, the largest consumer travel fair in the Netherlands. We write and send out newsletters and press releases and we organize press trips.

Our clients

Target Travel Marketing has a variety of clients and projects that you can find in our portfolio. For many destination clients, such as The Great American West and Travel South USA, we have been the representation office in the Benelux for years.

Team Target

Our team consists of talented and passionate professionals, capable of executing marketing and PR campaigns to meet each client’s needs. We are result-driven, committed and sincere.

Arjan Helle

Managing Director

Arjan is the President and owner of Target Travel Marketing. Born and raised in Amsterdam, Arjan began his career in international hotel business after completing his studies in law, business administration and hospitality. He now mainly lives and works in the US with his family.

Hanny Fluit

General Manager/ CMO

Hanny is the General Manager/ CMO of Target Travel Marketing. She graduated in Leisure Management at NHTV Breda University of Applied Sciences and has a degree in marketing. Hanny knows the tourism industry well, due to her work at various tour operators as Marketing Manager and Head of Purchasing.

Marjolein Fraanje

General Manager/ COO

Marjolein is the General Manager/ COO of the company. She studied Business Administration and started working for Target Travel Marketing in 1993. She knows the company through and through and has built long a royal relationships with our customers, the various tour operators and journalists.

Linda Rijerkerk

Sales & Product Specialist

Linda is a Sales & Product Specialist at Target Travel. After her study in tourism, she worked at a long-distance travel specialist for 12 years. This experience, together with her passion for sales, is well-used in her current position. In addition to sales, she is in close contact with our (travel) agents and makes sure that the product of Worldwide Campers is always up-to-date.

Stigne van Woerkom

International Sales & Product Specialist

Stigne studied at the Hotel School in The Hague and did an internship in Brussels. She lived and worked in Ireland for three years before returning to the Netherlands. Stigne is a good team player, loves to travel and likes to inspire customers. Working in a small and close team ensures that she enjoys going to work every day.

Iris Nesselaar

Customer Service Employee

After her study in tourism, Iris started working at D-reizen. She worked there with great pleasure as an Allround Travel Advisor for 13 years. Iris started working for Target Travel Marketing in 2021. Her favorite destinations are: the USA, Canada and Japan. But whilst she can travel and explore the world, the destination itself doesn’t really matter!

Vivien Hulsebosch

Marketing & Account Manager

Vivien did internships at various DMO organizations during her Tourism Management study including Amsterdam & Partners and Utrecht Marketing. After graduating, she worked in the marketing department at Hilton in Amsterdam for 1.5 years. These experiences and her passions for the USA, online marketing, and events fit perfectly together in her current position at Target Travel.

Rianne van der Linden

Marketing & Account Executive

Rianne works as a Marketing & Account Executive at Target Travel Marketing. She completed her Bachelor of Tourism Management in January 2021. The study had sparked her interest in marketing and tourism. In her current role at Target Travel, she combines her love for marketing and passion for graphic design.

Vera van der Veer

Marketing & Account Executive

After her studies Tourism and Communication Management, Vera worked for a long-distance travel specialist as a Travel Consultant and Product Assistant for 11 years. She then joined Target Travel Marketing as a Marketing & Account Executive. In this role her passions for traveling, writing and marketing come together perfectly!

Hans Visser


Since 2005, Hans manages the finances at Target Travel Marketing one day a week. He finds it unique that the organization has retained its identity despite the growth in customers, accounts, activities and employees throughout the years.

Contact us!

Are you interested in Target Travel Marketing and want to know what we can mean to you in respect to our services? Then contact us for a non-binding introductory consultation or a custom quote.

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